COCIR is the European Trade Association representing the medical imaging, health ICT and electromedical industries. Vision: Personalised and sustainable care that benefits patients, health professionals and healthcare systems. Mission: Our industry delivers innovative, data-driven, safe and efficient diagnostic imaging, radiotherapy and digital health solutions. Our objectives are to - Support the transformation of European health systems enabling better health outcomes and better experiences of patients and professionals - Promote the critical role of our industry as providers of essential or life-saving products and solutions for patients - Strive for the best innovation climate for our industry in Europe.