We are experts at lapsed donor recruitment. We are skilled at making the most of lapsed donor data. Regardless of whether it’s been 12 months or 5 years since donors last donated, we return them to active status by leveraging our experience, software, and exceptional recruitment methodology. We have saved our Clients millions of dollars on 3rd-party blood product purchases. 448 was founded in 2008 by Heath Wilson and Mark Sanger. The founders’ goal was to help hospitals with blood donor programs save lives and save money. Since 2008, DonorLogix has fostered a new breed of business: the for-profit non-profit. Although DonorLogix operates like a for-profit company, the decisions that dictate our company’s path are based on helping those who need help. Our for-profit status gives us additional flexibility in serving our Clients and it helps us enable our Clients to be competitive in their respective market.