RabbitHole Equity is a full-scale private equity firm founded on the belief that we can apply our knowledge and resources to selectively build better businesses and iconic brands across industries and geographies. We partner with the best and brightest to enable results that are only attainable when the right professionals combine with the right resources, reinventing known business models and reimagining what’s possible. We take an active approach with each of our investments, sharing knowledge, developing strategy, and guiding execution as each of our subsidiary companies pursues its potential.