BWB doesn’t manufacture brands, we midwife them. We offer a holistic, transformational branding approach to unpack and apply feminist principles in business. Our services include brand building, storytelling, visibility, thought leadership and visual branding. We offer custom packages, group programs, and creative experiences. Our unique discovery process called “The BWB Midwifery Experience,” sits at the intersection of branding, personal development, and coaching. BWB is owned and founded by two women, Casey Carroll and Caitlin Fitzpatrick, committed to advancing female-led and equity-focused businesses.