At E-Cloth, we think there’s a better way to clean. One that works beautifully, yet takes less time, uses fewer resources, creates less waste, doesn’t rely on additional cleaners, and even saves you money. We precision-engineer quality microfiber cleaning tools that power through chores with the help of just water. From specialized cloths that leave windows and chrome gleaming to nimble mops that grab grime and pet hair in a nanoflash, they’re made to last for hundreds of uses, streamlining cleaning and simplifying shopping. Better for people. Better for the planet. Make it work. Our high-quality textiles are treated so the fibers are perfectly uniform and 100xs finer than human hair. When damp, water’s molecular structure attracts and traps grease and grime in these fibers – instead of just pushing it around. There it stays – until you rinse it away. Keep it pure and simple. Nature already designed the perfect cleaning fluid – water. Why use anything else? Make it last. No refills or replacements. Provide tools you can reuse, week after week, month after month.