Standing out in one of the most competitive industries requires a team who have the right connections to help unlock local markets. Gone are the days of producing a brochure and hoping it will be picked up and booked. With that in mind, in 2004 Cara Hotel Marketing set about redefining hotel and destination representation services. Our starting point is our extensive personal experience and understanding of the markets in which we operate and how we can help hotels, destinations and DMCs quickly develop their businesses. We share our data insights and partnerships, and create tailor-made strategic and tactical plans that deliver a return on investment every time. Our clients benefit from: - our black book of contacts and relationships with tour operators, travel agents, airlines, incentive house and tourist boards across the UK and Europe. - sources of distribution that best match their product. - negotiation for inclusion in tour operator programmes. - formulation of pricing strategies that maximise volume potential and yield. - partnerships with trade and consumer press. - the vast array of promotional opportunities our partnerships make available to us. The cornerstone of our clients' success are our tailored commercial and creative sales and marketing plans with ROI at their centre. We get under the skin of their product and services, and drive strategy to deliver differentiation within the markets in which we operate. We cover 32 countries and our team speaks 8 different languages. We represent clients in the following markets: - UK & Ireland - Scandinavia - France - Belgium & Netherlands - Germany, Austria & Switzerland - Eastern Europe - Russia, Ukraine & CIS Connect with us today at http://carahotelmarketing.com/team