The Marketing Association is a student-led organization at San Francisco State University. We are comprised of an eclectic collection of students sharing a fervent interest in the marketing industry. We engage in a range of activities and projects to sharpen both our hard and soft skills. We aim to help students as they transition into mature marketing professionals. The marketing landscape is advancing at an unprecedented pace - from the dynamics of contemporary brand messaging to the barriers to entry into the industry itself. Our job is to fully equip our members with all of the necessary skills and experiences for a smooth transition from SFSU to the marketing world. We facilitate that mission through semester-projects, guest lectures, company tours and valuable partnerships. Together, we are the future of American marketing.