Dear You, Thinking inside the box suggests that the stuff inside represents something. It represents ideas, expression and creativity at work. Thinking inside the box means asking the question: How can independent musicians build and sustain their careers? Thinking inside the box is understanding the inherent inter-connectedness between artists and their community. This is what The Cardboardbox Project is all about. As part of the independent music community, The Cardboardbox Project provides artists with a business infrastructure that supports them in asserting and retaining their financial independence, allowing their artistic expression and therefore, their careers, to become sustainable. We do more than just move t-shirts and merchandise around the planet in cardboard boxes. The Cardboardbox Project supports its artists with business strategies and the back-end systems and expertise to execute those strategies. We are a full-service company that works with artists big or small, on budgets of any size, to express themselves and engage in a dialogue with their fans. We believe in transparency and take the term “artist-friendly” to heart. Our professional and vigorous approach allows our creative partners to do what they do best – create. -XOX