ROCK, based in downtown Detroit, is the Family Office for Dan & Jennifer Gilbert, connecting more than 100 entities that make up the Family of Companies, including Rocket Companies, StockX, Bedrock and the Cleveland Cavaliers.
Our mission is to effect positive change by working For More Than Profit, focusing on economic development, arts and entertainment, startup incubation, philanthropy and real estate. We believe in doing well by doing good and continually seek ways to enhance our impact on businesses and communities.