Green Behavior is a podcast exploring the intersection of fashion, psychology, consumer behavior, and sustainability. Hosted by Brittany Sierra, Founder and CEO of the Sustainable Fashion Forum, Green Behavior explores the intricate relationship between fashion, psychology, consumer behavior, and sustainability. Each episode features insightful conversations with neuroscientists, researchers, industry experts, and thought leaders who unravel the true motivations behind our purchasing decisions and share strategies to promote sustainable consumer habits. Whether you're an industry professional, a sustainability advocate, or simply curious about the psychology behind fashion choices, Green Behavior offers valuable insights for all.