Raare Solutions is an award-winning Operational CRM Agency specializing in the design, execution and support of CRM and Marketing Platforms, Campaign Orchestration, Email Execution and Analytics. Trusted with some of the most valuable customer data in the world for brands such as BMW of North America, MINI USA, Rolls-Royce Motorcars, Ferrari North America and Lindblad Expeditions, organizations come to Raare to help execute customer acquisition, engagement and retention. We fix customer strategies that don’t perform and marketing campaigns that don’t convert.
OMNI CHANNEL CAMPAIGN DESIGN AND EXECUTION
Using the most powerful tools and platforms in the industry from Adobe, IBM, Selligent Marketing Cloud, Salesforce and Teradata, we craft workflow-driven marketing campaigns that create high-opportunity audiences for loyalty and conquest marketing and CRM communications. Our analysts have extensive knowledge of marketing campaign design in the automotive, finance and retail and build efficient ad-hoc and scheduled campaigns that target the right audience at the right time.
EMAIL DESIGN AND DEPLOYMENT
Using industry-leading marketing automation tools from Selligent and Epsilon, your data is integrated with your agency/marketing team's vision for premium customer engagement. Emails are designed and deployed in collaboration with creative teams and platform reporting tools are used to verify the campaign's success. Discoveries from prior campaigns are used to extend and expand future marketing initiatives based on customer action, engagement and conversion.
CUSTOMER DATA ANALYTICS
We engage with our clients to gain deep understanding of their customer needs, behaviors, and brand engagement histories, then transform this knowledge into data-driven marketing and CRM initiatives.
CRM STRATEGIC SERVICES
Our Strategy team provides consulting services for: CRM Discovery, Customer Journey mapping, Playbooks and CRM RFPs and vendor selection.