The brand "BumBum Bacana", pronounced boo͞mboo͞m ba.ˈkɐ.na, is loosely translated from Brazilian Portuguese to mean "Nice Butt". The clothing is manufactured exclusively in Brazil, using the highest quality textiles. The primary fabric used in the Bumbum collections is Supplex, a cloth that has the feel of cotton, with the benefits of advanced fiber technology. These benefits include extreme durability, excellent support, and resilient color retention.