Bit Fry Game Studios, Inc., an independent multi-platform developer and publisher of sports video games, is composed of gaming, as well as entertainment and sports veterans, and is the first studio to combine licenses from all player unions as well as four leagues into a single gaming franchise, Ultimate Rivals, including groundbreaking licenses from the NHL, NHL Players’ Association (NHLPA), NBA, National Basketball Players Association (NBPA), MLB, MLB Players Association (MLBPA), NFLPA, Women’s National Basketball Players Association (WNBPA), USWNTPA, as well as Wayne Gretzky. Developer of web3 game Infinite Victory, an arcade-action sports video game that includes fully licensed NBA IP and players. This three-on-three intense full-court basketball game pits athletes from all sports against one another. These crossover athletes from baseball, hockey, football, and soccer have sport specific shots, dunks, jukes, and super moves called Ultimates, that create explosive game-changing moments.