Truaxis (formerly known as BillShrink), the company behind StatementRewards and BillShrink.com, is working with the country’s leading financial institutions and merchants to deliver the market’s most comprehensive data-driven personalized services platform. Launched in October 2010, Truaxis’ StatementRewards platform leverages sophisticated analytics and matching capabilities to deliver a broad spectrum of data-driven services, including in-statement loyalty rewards that transform the relationships between banks and merchants, help better serve their customers and build brand loyalty. StatementRewards uses secure matching technology and anonymous user transaction data to pair users with personalized merchant offers, as well as powering other rich features like a unified loyalty card and mobile and social rewards. Truaxis’ free consumer site, BillShrink.com, has helped over 1.6 million Americans find savings of more than $1 billion by delivering personalized money-saving recommendations. BillShrink.com sorts through millions of products and services – a billion tv packages, 10 million wireless combinations, and 150,000 gas stations – to provide unbiased recommendations. Truaxis’ award-winning technologies have been recognized twice by Finovate as a “Best in Show” and have received accolades from The New York Times, American Banker, Consumer Reports, Forbes, The Today Show, CNN, FOX, ABC and CBS, among others. For more information, please visit www.truaxis.com.