Set up in Hungary in 2004, Hild launched in early 2005 a product designed for pensioners that enables them to get access to finance on the basis of their fixed property. From a score or so contracts in 2005, Hild now has more than 3,000 pensioners on its books, a 67 per cent market share. Deutsche Bank has backed Hild's project for pensioners in Hungary while Hild's expansion into Bulgaria, Romania and elsewhere in the region is being backed by Merrill Lynch. http://www.ft.com/cms/s/0/3b40d278-8161-11dc-a351-0000779fd2ac.html#axzz2RtGUmyMc