MAV Beauty Brands is a high-growth global personal care company dedicated to providing consumers with premium quality, authentic and differentiated products. Our innovation-focused, next generation platform consists of complementary and rapidly growing personal care brands including Marc Anthony True Professional, Renpure, The Mane Choice, Cake Beauty and more. Our products include a wide variety of hair care, body care and beauty products such as shampoo, conditioner, hair styling products, treatments, body wash, and body and hand lotion across multiple collections that each serve a different and personalized consumer need.
Our products are sold in over 25 countries around the world, in over 100 major retailers and through over 60,000 doors. In North America, MAV Beauty Brands’ products are primarily sold in the FDM (food, drug, mass), club, dollar, off-price, specialty and online channels. In addition, MAV Beauty Brands has achieved tremendous success in international markets by strategically partnering with leading distributors who have strong, established relationships with major retailers across the world.