Audi - the German luxury car manufacturer As a manufacturer of high-quality and innovative luxury cars, Audi is one of the world’s leading premium brands and is among the most admired on the world market. The basis of its success comprises pioneering concepts in the domains of advanced technology and design. Audi is represented in 110 countries worldwide and since 2004, Audi has been selling its products on the Indian market. In March 2007, Audi set up its own sales company for India. Audi India is a Division of Skoda Auto Volkswagen India Pvt. Ltd. in Mumbai. Audi is making a clear long-term statement in the country with ambitious growths plans. Audi’s goal is to become the leading automobile luxury brand in the Indian market in the next few years. The Audi India strategy encompasses significant investments in branding, marketing, exclusive dealerships and after sales service for the upcoming years. At present Audi is assembling the Audi A6, Audi A4, Audi A3, Audi Q3, Audi Q5 and Audi Q7 for the Indian market in Aurangabad.