The head is a tough old man. It demands reason, logic, rationale. It asks difficult questions. It weighs all pros and cons before making a decision. The heart is a child. It is drawn spontaneously to beauty and grace. It understands the primal language of colours and smiles. It loves or hates instinctively. Hi, we’re Clayground. As a brand communications agency, we understand this dichotomy well. And the need, therefore, for brands to talk to both the head and the heart of their customer in order to make a real connection. And so, we create communication that attempts to do exactly that. It is what we call the Head & Heart appeal. Clayground was set up in 2012, and we bring with us a depth and width of experience gained over many years in the advertising industry. Based in New Delhi, we work with an eclectic mix of clients in India and abroad, and have created some engaging work across media. We offer a broad spectrum of brand services – including visioning and strategy, positioning, identity design, and communication across different consumer touch-points, be it in Advertising, Design or Digital. The team is a collective of seasoned professionals and talented young turks. Passionate, together - and just the right mix of sensible and crazy.