NuFu was born from a need for something fresh. Something that’s going to shake things up a little and ruffle some industry feathers. Short for nuclear fusion, our name reflects our ambition to bring together two forces, agency and in-house capability, to create something even more powerful. NuFu exists to create integrated agencies within a client’s world that morph seamlessly into their inner workings, get right under the skin of the problems and fuse together creativity, strategic thinking, data and media to help our clients deliver multi-channel communications faster and with better measurement, resulting in more effective work. NuFu is part of Engine, the UK’s largest independent communications network. Engine comprises over 2,500 experts across the full spectrum of marketing disciplines, with operating hubs in the UK, North America and Asia.