NTV began broadcasting in 1996 being the first 24-hour news channel in Turkey. In January 1999, it became a member of the Doğuş Media Group. The success of NTV changed the Turkish media industry and started the era of thematic TV channels. NTV primarily broadcasts national and global news as well as quality documentaries and programs on the economy, culture, arts, lifestyle and sports. NTV aims to bring accurate news and analyses to its audience uninterruptedly and in an unbiased manner. The quality of its content and impartial editorial approach has made NTV a prestigious brand and the name NTV synonymous with “reliable news.” NTV’s broadcasts on health, education, environmental issues, along with other special projects are concrete examples of NTV’s social responsibility approach. NTV branded content can be reached via ntv.com.tr, ipad, iphone applications, android OS, Nokia Ovi Store and Blackberry.