Since its foundation in 1937, globally, Toyota has strived continuously to contribute to the sustainable development of society and the planet through its business operations. It’s a principle that we have continued since Toyota Australia started in 1963 and has helped to cement our position as Australia’s leading automotive company. Motor vehicles greatly expand the freedom of mobility, however, we recognise that they can also have an effect on our society and the environment. With this in mind, we listen carefully to our stakeholders as we pursue a business that works towards harmony with people, society, and the global environment. We are continuously innovating to develop vehicles that meet the needs of the market both now and into the future. Our research focuses on vehicles powered by a range of alternative fuels and vehicles with the potential for automated driving. Meanwhile we continue to work towards vehicles that are safe for everyone, and that maintain the standards of durability and reliability that people expect from the Toyota brand.