Marcelo Pelleriti and Miguel Priore are at the forefront of the wine world, infusing the industry with their distinctive expertise and a unified vision for the future. In 2009, they forged a partnership harmonizing enology with business acumen with their first venture, “Marcelo Pelleriti” wines, producing their first three barrels (900 bottles) of high-end wines. Celebrating the artistry of winemaking, they purchased grapes from small producers, conducted vinification processes in an external winery, and finalized their vintages—labeling, branding, cellaring, and developing strategic distribution channels for their wines. With its inception in 2023, PELLERITI PRIORE wine reflects a distinct style - a signature blend of quality and character that stands the test of time. Looking ahead, they embrace an ambitious objective: to craft the Grand Cru of the New World with a devout respect for its unique terroir and biodiversity. Together, they have cultivated a community that reflects their shared entrepreneurial spirit by nurturing a collective rich in expertise, steadfastness, camaraderie, and integrity. Marcelo and Miguel's new venture aims to inscribe Argentina's rich viticultural narrative into the broader context of global wine history.