The Next Better Thing, Inc. (TNBTI) is a corporation established in the Philippines in 2021 with the primary objectives of importing, repackaging, distributing, marketing and selling at wholesale and retail, novel tobacco products to adult Filipino nicotine users. Our premium brands ZYN nicotine pouch and General Snus are oral tobacco products, which are potentially reduced-risk alternatives to conventional tobacco products for legal age nicotine users.