WNWN (Waste Not Want Not) reduces the use of virgin materials in skincare by extracting active ingredients from by-products of the Baltic agro-food industry. We are also developing our own - and the first in Estonia - circular skincare brand to show. Our aim is to develop effective cosmetic formulas containing at least 40% upcycled ingredients. Currently developing in partnership with Tartu Biopark Incubator. Part of EWA program (EIT Food), culminating in December 2023 Past programs - Prototron accelerator, December 2022.