Sportlobster was born out of the frustration that sports fans face in having to visit multiple sites or download multiple apps to get their sporting fix. News, rumours, photos / videos, scheduling of events, making predictions / placing bets, reading blogs of fellow fans or writing your own is a disjointed experience, and ultimately this ends up with lost interactions on generic social networks such as Facebook or Twitter. Sportlobster brings all of these elements into one place, tailoring your experience to your preferences in sport. Essentially, Sportlobster is the one stop shop for sports fans.