GESCOM (Gestión Estratégica de Comunicación) is a consultancy specializing in visual communication, marketing, and trademark protection. It comprises experts in developing brand strategies, corporate image strategies, visual leadership analyses and comparative analyses in the field of Industrial and Intellectual Property. GESCOM was founded in 1989 in Barcelona (Spain), where we have our headquarters and from where we operate worldwide. We are currently present in Ireland, the Netherlands, Sweden, Swiss and Thailand. Our values as a company are rigour, objectivity, professionalism, specificity, thoroughness, and customization. Each client is unique for us. We adapt and apply our methodology and all our knowledge, expertise and technique in a totally customized manner always seeking excellence and total satisfaction of our clients. Our aim is to help our clients to protect their core business providing them with highly effective tools to fight against trademark infringement, parasitic copying or look-alikes, and unfair competition or passing off. GESCOM specializes in the analysis and objective quantification of Perception, Identification and Visual Recognition of trademarks, community designs, packaging, trade dress, franchise image, utility models and advertising and communication campaigns, from the perspective of their importance and communicative function at a public level.