North Outdoor is a Finnish merino wool brand that has combined style, comfort and performance since 2011. Our home is in one of the world's coldest countries, next to the Arctic Circle. Ever-changing weather has guided us to design clothes that delight and protect in every situation. Regardless of the harsh conditions, Finland is officially the world's happiest country. Our aim is to spread this happiness by knitting timeless and premium quality clothes that enable a fulfilling and comfortable life.