Founded by an award winning architect, Upshoot is a free-to-use platform that assesses the development potential of properties, using Technology, Architecture, Design, Construction, Economics, Planning & Real Estate. Upshoot enables homebuyers, sellers and improvers to maximise usage, choice, space, and value of houses by instantly analysing the development potential of properties, illustrating what could be achieved on each in terms of alterations and extensions. Home buyers have more choice via intuitive, smart searches, whilst homeowners can search their address to unlock their home's potential. Sellers can illustrate the hidden value of their property, whilst helping estate agents widen their audience by also marketing the potential of the property.