The World's First Virtual Reality Cinema and PlayLab. Located on the hip Lower East Side of Manhattan, Jump Into The Light is the hottest Virtual Reality Lab and event space in the world. Past clients include: Goldman Sachs, Citibank, Amex, SAP, Deloitte Digital, McKinsey, Microsoft, Mount Sinai, NYU Langone Medical Center, NYU Tisch School and others. We produce VR events and develop VR/AR experiences. Our expertise includes the following: Entertainment - Cinema/Arcade VR Event Space VR Experience Development VR Event Production Team Building Events VR Therapeutics VR/AR Incubator Jump Into VR Fest 360 Video Production Projection Mapping Developer Days Meetups Work Study Programs Programming Classes 3D Modeling Classes Unity Classes Artist in Residency program VR Therapy Initiative