Obeetee Retail Pvt. Ltd. OBEETEE was established in 1920 and today is India's leading producer and exporter of exquisite hand-knotted, hand-tufted and flatwoven carpets. In 1997, OBEETEE INC was created in New York to facilitate both product marketing and distribution for all of North America. Internationally recognized as the premier source for the finest of handmade carpets in India, OBEETEE has received countless national awards for being the country's largest and most reputable exporter. Moreover, OBEETEE a pioneer of numerous manufacturing processes, is also the world's first licensee of the 'Woolmark' for hand-knotted rugs since 1969, and the first handmade rug company in the world to become a brand partner with the 'Wools of New Zealand' mark in 1997.