Shake Smart was started by two college students in 2011 who found it difficult to find healthy options, while living the college on-the-go lifestyle. Their vision was to make healthy eating more accessible and to have a balance of nutrients, focusing specifically on protein. Their solution was being healthy should fit your lifestyle by having customizable products, all being high in protein, built for on-the-go. With 45+ locations, Shake Smart is continuing to grow across universities nationwide, and are now beginning to expand into hospitals, airports, and additional military installations, forging a new segment of the blended drink industry called “functional nutrition”.