We specialize in holistic world-building and the creation of immersive physical landscapes ripe for audience interaction and exploration. We founded Iron Bloom for simple reasons: a shared belief in creative collaboration and the conviction that the Work benefits immeasurably from the seamless integration of design and production.
With over a decade of shared experience at the forefront of interactive live experiences, we have designed and managed productions of all sizes, scales and scopes. From theatrical takeovers of boats and derelict buildings to the commercial build-out of restaurants and nightclubs, from design for proscenium theater to the installation of larger-than-life art objects on the grounds of major festivals, from commercial industrials to massive rock concerts, we have witnessed firsthand the successes and failures of live events in this specific cultural moment. There is a palpable desire for singular experiences, for the creation of entire worlds, and in this we have identified the pitfalls of treating creative and design concerns separately from those logistical and production-based. We believe there is no project, big or small, that will not benefit from this integrated and collaborative approach. This holds true for ourselves, our partners—the clients, producers, creative and design teams—and for the audience as well.