Then Analytics®

Our passion is unlocking insight from data e.g., understanding the drivers of profitability, of customer satisfaction, of loyalty and acquisition. And proving the effectiveness of marketing activity thereby maximising the impact of marketing investments. We work with the data that you actually have; we make it work as hard as possible and never give up just because data is incomplete or badly organised. We can move adroitly, working with your existing systems and personnel, plugging gaps and bridging organisational silos. We bring analysis and insight to life. We work on a project basis with a small portfolio of clients rather than as contractors. Apart from receiving aggregated and anonymised data from you, our work is self-sufficient, so we don't need to work within your office other than for project meetings. (However, hybrid working approaches are also possible.) Project experience spans a wide range of industries including: fashion, furniture, footwear, laundry, public transport, business services, online retail, food & drink, travel & tourism, automotive, financial services, cosmetics & toiletries, office equipment, health & fitness, employee satisfaction. Our work typically covers: finding the headroom for additional marketing spend; demonstrating ROI and justifying extra budget; optimisation within existing budgets; assessing the longer-term benefits of marketing. In addition, we work more broadly with advertisers on related analytical questions e.g., customer lifetime value & mining complex datasets for commercial insights. We use LinkedIn but no other social media platform for our marketing. If you or your company don’t want to hear about our services, please contact us and we will amend the relevant settings. © 2020 Then Analytics™. Registered Trade Mark. All rights reserved.