SHANGHAI • BEIJING • GUANGZHOU • CHENGDU • SHENZHEN • TAIPEI • HONG-KONG • HO CHI MINH CITY • BANGKOK
Founded in Paris in 1988 by David Nitlich and Elie Papiernik, centdegrés is an independent international brand intelligence and design firm. Through all the international agencies, centdegrés counts more than 120 creative people. We believe in innovative vision becoming reality to create sustainable value. We love beautiful brands, those that create strong emotional bonds. Our expertise is in brand intelligence, brand and style platform, visual identity, product and graphic design, merchandising, scenography, retail design, architecture, digital brand activation and video production.
centdegrés stepped into China market in 2008 by opening its first office in Shanghai. centdegrés aims to build strategically unique, valuable, durable, desirable brands for local clients. Through years, centdegrés has acquired a good understanding of the Chinese culture and heritage. Chinese background combined with the French creative expertise allows the agency to answer accurately its clients demand. In China, centdegrés manifests its know-how through diverse industries: Beauty including cosmetics and skincare, Fashion & Lifestyle, Health & Wellbeing, Food & Beverage, Perfumes. The agency’s ambition is to expand its portfolio into new industries according to the growing market demand.
法尚是一家独立的国际品牌创意与设计公司,由两位创始人Elie Papiernik和David Nitlich于1988年创建。作为遍布各地的国际设计公司,法尚现拥有超过120位创意人员。我们相信,创意是品牌生生不息的源动力。因此我们不懈致力为客户创造持久的品牌价值。
我们热爱并不断创建具有美感的品牌,帮助品牌与消费者建立强烈情感纽带。法尚的专业领域涵盖了品牌创意、概念、视觉系统设计、产品和平面设计、商品陈列、会展与场景搭建设计、零售设计、建筑设计,数字品牌激活及视频制作。 自2008年步入中国市场,在上海开设了第一家办公室后,如今在亚洲已有8个分公司,尤其对中国文化和传承有深度认识。中国文化背景结合法国创意专业技能,使得公司对客户要求有更精准的解答,在不同的领域展现专业技能:美容包括美妆品和肌肤护理,工业设计,时尚 & 生活方式, 健康 & 养生,食品 & 饮料,香氛,源源不绝为市场输送具有鲜活生命力的品牌与设计。