We build a new generation of the fashion retail. Fashion Retail 3.0.
At conferences we like to call ourselves a multi brand omni-channel e-commerce platform just to use as much
buzzwords as we can to increase our chances to be tweeted :)
Face to face we like to call it a vision that reaches far beyond just being a fashion retailer. Just to sell clothes would be pretty boring and we like to have fun and make the world shine. Therefore we let our customers not only to #experiencethings, pieces and brands, but also new feelings. Like stopping taking ourselves too seriously or #fuckitwhynot to the useless social norms and hashtags. And by all that WE HELP PEOPLE NOT ONLY TO LOOK GOOD, BUT TO FEEL SUPERGOOD.
So what we do for the fashion industry?
We are the most EFFECTIVE distribution omni-channel when it comes to LAUNCH AND SELL something NEW. New BRAND, NEW COLLECTION or FRESH TREND. Anything that the customers don't consider just as an commodity, because then they don't need to try it on.
And when we say effective, we mean that especially for the brands that are not yet on the market (please keep in mind, that market is not only country, but city or specific street), we can create such a presence thanks to our different content on&off-line channels and the T&B network, that can never be matched by just pure e-commerce or brick&mortar players.