We help companies win by innovating and designing profitable businesses, products and services that people desire.
WE DO CERTAIN CREATIVITY...
We believe in winning through innovation. Most believe it to be risky business, but it doesn't have to be. We combine creative thinking with a relentless pursuit of certainty allowing our clients to make bigger creative leaps and safer investments.
Critical innovation decisions are too important to be made entirely on yesterday’s numbers and gut feelings. Through constant validation in the real world, we ensure that our creative solutions fit both the needs of the customer and the commercial reality of our clients.
We give innovation a much-needed bite of reality.
...THROUGH BUSINESS BY MAKING
There are many ways to learn about your future business. Our approach is making it. While research and analysis get us started, the only way to be truly certain is by making and testing ideas in the real world.
We do that in fast learning cycles, to get smart sooner and elevate our creative effort. We believe that one prototype beats a thousand meetings and have found it much easier to make the future rather than trying to predict it.
We call it Business by Making.
Industry
Business Consulting and Services
HQ Location
Flæsketorvet 26
Copenhagen V, 1711, DK
Keywords
InnovationDesign ThinkingInnovation StrategyInnovation Process ManagementBusiness Model DesignProduct DesignService DesignRadical Innovationand Design-Driven Innovation