We believe that effective use of data will be a decisive factor in determining the winners in the future of television.
As veterans of cloud computing and the online video market, the team behind Wicket Labs is building an audience insights platform to enable data-driven decisions and improving audience lifetime value.
Media & entertainment companies are searching for new ways to reach their target audience, improve their decision making, and grow audience lifetime value. The Wicket Scorecard enables these companies to gain better visibility into their customers, understand how initiatives impact their business, drive engagement with their service, and promote a happy customer base through our unique CHI score. It was designed to bridge the gap between their siloed data and better decision-making based on data-driven insights. It is the only audience insights platform designed to tell a story about your video business from the data.
Wicket Labs is headquartered in Seattle, WA, and was founded by a trio of seasoned Seattle technology execs, Marty Roberts, Eric Knutson, and Ian Blaine.
Learn More about Wicket Labs on our website at www.wicketlabs.com.