Whitsundays Marketing and Development Limited (WMDL) is the Whitsundays' official Regional Tourism Organisation and economic development agency, responsible for stimulating growth in the region’s diverse economic sectors. WMDL is committed to our region's growth through attracting new business, investment and infrastructure, and marketing our region to visitors and potential new residents.
WMDL was formed in 2012 by the merger of Enterprise Whitsundays and Tourism Whitsundays to form one economic development and destination marketing agency for the Whitsundays region. The Whitsundays is a very diverse region, with several strong industries spread across a broad landscape and there will be a huge advantage to the region having the one board focused on coordinating and growing these industries for the benefit of our communities.
WMDL will focus on the key areas of:
• Tourism marketing
• Destination development
• Investment attraction
• Policy, advocacy and leadership
• Advice, information and services