We test the future through feminine systems change.
Even though the climate agenda has been an active topic within international politics since the 80ies, we still don’t see the necessary societal changes needed. While we simultaneously have all the solutions and technologies to restore a better natural environment, we’re not organising ourselves or using our knowledge to prevent temperatures from increasing even more. Why is that?
We believe that at the core of our planetary problems lies vulnerable human ponderings about why we live, what life is meant to be and how that is deeply intertwined with our economy. By daring to open up dialogues about economy and emotions, about fear and trust, but also about hope and how we profoundly need each other, we believe we could unlock new possibilities for our shared future.
Dialogues alone are not going to be enough and it is time to be brave to test and try new ideas. When!When! is a brave group of designers and innovators that aren’t afraid of creating system demonstrators that might not work, that might be complete failures or that might turn out to be something for the bin. However, somewhere within all of those tests we might find beautiful projects that are powerful and can change our lives in fundamental ways. There’s no time and we’re not afraid of trying.