During his first election into office, Mayor Reed committed to implementing an initiative designed to equip local women business owners with the tools needed to support their business aspirations, while minimizing some of the challenges and roadblocks unique to them as women. Creating a safe, collaborative and supportive work space, served as the catalyst for his vision.
Backed by research and findings from leading institutions on women business owners, and with local women entrepreneurs serving as thought leaders on actualizing the vision, WEI’s primary goal is to provide the following resources to its community of emerging and aspiring entrepreneurs:
-A designated workspace in a technologically-advanced environment, designed to foster business growth and sustainability
-A community designed to support the engagement, interaction and collaboration with fellow women entrepreneurs in a supportive environment
-A network of expert, seasoned mentors and consultants from the business and entrepreneurship communities serving in an advisory board capacity
-Technology resources via the Microsoft partnership to amplify the businesses’ traction and global connectivity
-Measurable business growth and progress metrics to identify, track and harness sustainability and scalability
-Post-incubation support to reinforce business longevity and success, once back in the community
WEI functions as an incubator for the selected participants while also providing community outreach, educational workshops and mentorship engagement, to aspiring business owners and future entrepreneurs.