Vcg Promorisk

Do you want more people to TRY you, BUY you and RECOMMEND you? Promotions play a critical role in the marketing funnel converting awareness and consideration into action, but are yours working as hard as they could? As the world's leading independent Fixed Fee promotional risk management provider we’ve helped brands, big and small, get more from their promotions. Fixed Fee allows the variable costs of promotional or direct response campaigns to be fixed, regardless of response rate. This allows you to offer more compelling headlines, protect you from the financial liabilities associated with over redemption and know that all the complex back-end delivery of the activity is entirely managed. Our expertise covers: • Coupons • Try-me-frees • Money-back-guarantees • Instant Wins • Scratch cards • Cashback promotions • Loyalty programmes • B2B rewards