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The LG consumer electronics designs are intuitive, responsive and energy efficient and lessen the impact on the world around you. LG are committed to providing electronics that work best for the people live and to keeping updated with the latest technological advances.
Domestic appliances from LG are innovative products boasting a host of state-of-the-art features and designs that are as sophisticated as they are functional, household and kitchen appliances have never been so exciting
United Yousef M.Naghi Co not only helped LG Electronics expand in the Saudi market with planning, brand positioning and execution during the then initial launch of the LG brand, but it also importantly customised all the sales & marketing material and messages to take account of the local Arabic culture and mentality.
The company's success in the market was clearly demonstrated by independent statistics (the GFK/MEMRB report) identifying the LG brand as number one, market share wise in the kingdom for washing machine sales, which was achieved in only the company's second year of operation. Subsequently the company/LG brand sustained the number one position in the country for sales of Refrigerators and Microwave Ovens.
In the Saudi market to date United Yousef M.Naghi Co. has over 300 LG Dealers kingdom wide, 23 dedicated United Naghi exclusive showrooms and 13 Service Centers, supporting the global brand ideology of LG.
United Yousef Naghi and Rheem partnered together in 2020 to bring their expertise to the Saudi market. Rheem is the only North American manufacturer delivering innovative, energy-efficient air and water solutions to homes and businesses in more than 70 countries worldwide, From its Atlanta, GA. Headquarters, three U.S. manufacturing facilities, state of the art distribution center and Advanced Technology Integration (ATI) Lab, Rheem designs, builds and supplies some of the most reliable, environmentally resp.