The Spearhead

A leader in packaging innovation for spirits, food, and beverage brands, The Spearhead Group delivers customized packaging solutions from creative brand design to manufacturing through a full suite of Physical Brand Enhancements™ that enable clients to stand apart from the competition. Founded in 2018 by Heather Fritzsche, CEO, and Robert Catalano, Chief Innovation Officer and Co-founder, the Spearhead team brings more than 50 years of collective experience enriched by Pioneer Partners around the world. The result: a proprietary packaging process and unparalleled relationships that ensure the execution of high-value business and brand-building goals for each client. Headquartered in Pennsylvania, The Spearhead Group manages client-facing Packaging Innovation Centers in Yardley and Louisville and production centers in China and Cambodia. The Spearhead Group is a certified Women’s Business Enterprise (WBE), a member of Women of the Vine & Spirits and a preferred diversity supplier of Diageo North America.