The Original Fit Factory

The Original Fit Factory (TOFF) has created an ecosystem of products and services that elevates the wellbeing journey for everyone. Developing the world’s foremost environment for wellness, with over 150 employees and 10 million customers in over 77 countries, TOFF strives to achieve its vision of becoming the most loved and successful wellbeing company on earth. TOFF is made up of the following 8 companies who, together, strive to deliver our mission: Experiential races including: BubbleRun, TerrainRace, MuddyDash, FoamGlowRun, BlackLightRun – Bringing affordable and exciting family-friendly running events to millions of individuals across America. Elf at Work – Designed to integrate physical and mental wellbeing into the workplace, empowering employees and supporting businesses to thrive. Niyama Sol – An apparel brand which embodies gratitude, confidence, empowerment, and self-expression through fashionable and sustainable means. Smart Protein – An award-winning nutritional supplement brand with premium products at production line prices. TRUCONNECT – One of the largest and most popular fitness apps in the world. It showcases hundreds of exercises, ranging from HIIT to yoga, boxing to behavioural change, with fitness experts, athletes and celebrities leading the sessions. TV.FIT Productions – An original creator and the vision behind over 1,000 hours of world-class work-out and fitness programs. TruFusion - A boutique fitness studio which offers a diverse range of unheated and heated classes, talented instructors, and industry-leading tech and design elements. From meditation to cardio, to boxing to strength training, barre to cycle, all of TruFusion’s classes incorporate the core principles of yoga to create the most exciting, unique, challenging, hardworking, and effective classes available. Virtual Run - The world’s largest selection of Virtual Runs, provides remote running events for everyone, offering a variety of event themes.