The Nour

Celebrating Our Past. Managing Our Present. Inventing Our Future. Two Decades of a Fundamental Believe That Relationships are a Critical Success Factor. The Nour Group story began in the early 2000s when our founder, David Nour, left his corporate sales leadership and consulting roles to launch an advisory firm with a singular mission: Business relationships should be more intentional, quantifiable, and thus strategic in every organization. As a student of business relationships, this passion has led us to create a legacy of working with global companies, industry associations, and academic forums in sharing our unique insights, independent perspectives, and battle-tested Relationship Economics® methodology. Speaking, Advisory, Coaching, Leadership Development For most of the past two decades, our team has focused on creating unique intellectual property on the strategic value of business relationships. We've shared our insights in over 400 published articles, twelve commercial books, an estimated 50 keynotes annually, 200 plus advisory engagements, hundreds of executives and their leadership teams coached, and countless training and development programs. The common thread between our most successful clients has been a single trait: Visionary Leadership. We greatly admire and aim to elevate and amplify the impact of world-class operators who fundamentally understand that relationships are the single biggest non-balance sheet asset in their organizations, public or private. The Addition of Revenue Operations, Digital Advisory, and Learning Expeditions - Fly Fishing More recently, the addition of Jenn Cordz to our leadership team has expanded The Nour Group's capabilities to include revenue operations (RevOps), as well as go-to-market (GTM) digital advisory services. A bonus has been Jenn's role on the US Women's Fly Fishing team and the opportunity to blend our passion for the outdoors with the commitment to developing exceptional leaders.