The Brandr Group (Tbg)

The Brandr Group is the official Group Licensing Rights for student athletes at over 85 of America's top Universities. We work to create new opportunities at fair market value for student athletes in jerseys, apparel, merchandise, trading cards, video games, active use sponsorship and more. Name, Image, and Likeness (NIL) may be the new frontier in collegiate sports marketing, but NIL is not new to The Brandr Group. The TBG Team has been creating partnerships between athletes and brands for decades, including with organizations such as the NFLPA, NBPA, MLBPA, and USWNT. We are now the go-to experts in the college ecosystem, representing the group rights of student- athletes to help brands amplify their marketing campaigns.