The Active Brands Group Scandinavia AB (ABG) is an international company focusing on innovative products related to sports, health and other consumer goods. We are a diversified team with long experience from product development, sourcing, sales, e-commerce, marketing and distribution. We want to grow our existing brands, while exploring possible future acquisitions and partnerships. ABG represents the following brands:
AETREX http://aetrexnordic.com
Leading producer of customized orthotics and foot scanning technology. Aetrex has developed a system to custom fit pre-fabricated orthotic insoles to end customer in a retail environment on a limited surface, and without need for specially trained personnel.
ORTHO MOVEMENT https://www.orthomovement.com
We want to help you embrace and experience your passion. With our human centric products, inspired by your movement, we support you to move comfortably and confidently throughout your life with our Activity Insoles.
VARLION https://www.activebrandsgroup.se/varlion
28 years of experience within Padel Tennis with heritage from Argentina. One year after its existence, we opened our own factory in the city of Buenos Aires to develop our own design and production knowledge, always to the highest quality and best performance.
REHBAND https://www.activebrandsgroup.se/rehband
With 60 years of know-how, one foot in medical science, and one foot on the sports field, we know how to enable your full potential.
SMELLWELL https://www.activebrandsgroup.se/smellwell
SmellWell freshener inserts offer a natural and unique 3 - in - 1 solution that effectively absorbs moisture, removes odors and leaves a long - lasting fresh scent. Just throw them in and experience a real difference.
NATUVITAL https://natuvital.se/
A Swedish hydration company! Natuvital was founded in 2006 and has developed into a specialized and leading player within electrolyte solutions. We focus on nutritional and rehydration food supplements with h