Stitched Insights

Stitched Insights has developed proprietary technology called Linguistic Demographics to determine demographics and intensity of emotion from any text. Our new SaaS platform identifies shoppers from product reviews, social forums and support requests (e.g. excited millennial women vs anxious genZ men). We're applying this technology with Fortune 500 consumer brands and Market Research companies to measure customer demographics across competitors and forecast corresponding shopping preferences based on predictive “linguistic behavioral cohorts”. Our IP provides what every marketer dreams of - high volumes of nationally-representative behavioral data, coupled with detailed segmentation and AI analysis to understand exactly what each target customer segment is currently saying, doing and feeling about products in any category. World famous investors include: Dunnhumby Ventures, Dasein Capital, Alumni Ventures, Red and Blue Ventures, Dave Edelman (former CMO of CVS/Aetna), Eric Bradlow (Head of Wharton Marketing Department), Pete Fader (Founder of Zodiac Analytics, acquired by Nike). Advisors include: Terry Jones (founder of Travelocity.com), Sol Rashidi (former Chief Analytics and Data Officer at Estee Lauder, Sony, Merck, Royal Caribbean), Chris Kung (CPO Dollar General). IP was developed by Dr. Andrew Schwartz and Dr. Johannes Eichstaedt, now at Stanford’s HAI Lab, whom are our Head of Technology and Head of Science, respectively.