As the non-profit 501(c)3 trade association for the sports events and tourism industry in the United States, the Sports Events & Tourism Association (Sports ETA) is the most essential resource for sports commissions, sports destinations, vendors, and sports event owners. We believe sport tourism and the events that our members own and host have the power to transform society for the better. Our passion is to help sport tourism professionals achieve previously unimaginable levels of performance. We do this by nurturing a community of smart, creative, and interesting people: our members.
Our organizational members are sports commissions, destination marketing organizations (DMOs), parks and recreation departments, chambers of commerce, national governing bodies (NGBs), multi-sport organizations (MSOs), and vendors to the sports events and tourism industry. More than 2,500 individuals from more than 800-member organizations lead, manage, and execute sports events of all shapes and sizes - from bowling tournaments to the Super Bowl, and U-12 girls soccer tournaments to the Women's World Cup. Together, they create opportunities for athletes young and old to participate in the sports they love and lead healthy, active lifestyles. Sports ETA is the most trusted resource for sports commissions, destination marketing organizations (DMOs), vendors, and sports event owners.
Since being established in 1992, our promise has been to deliver quality education, ample networking opportunities and exceptional event management and marketing know-how to our members, and to protect the integrity of the sports events and tourism industry.