Roberto Marzocchetti Product Designer

Specialising in UX & UI design, with B2C and B2B experience across web and mobile. I look to tackle complex challenges with systems-oriented and user-centric digital solutions. Great at solving design problems and understanding business goals and user needs to deliver the best user experience of a digital product. I constantly aim to leverage my experience, facing new challenges and, thus, evolving my career path. SERVICES - UX Design: User Research & Analysis, User Interviews, Personas, User Testing, User Flows, IA, Wireframe & interactive Prototyping - UI Design: Responsive Website Design, App Design, Product Design, Design System KNOWLEDGE & ABILITIES - Stakeholder and user interviews - Information architecture - User flows - Prototyping - Rapid Sketching - User testing - UX Documentation - Assessment of technical feasibility - Mood boards - User interface design - Visual design - Style Guide TOOLKIT - Photoshop - Illustrator - InDesign - Lightroom - Adobe XD - Figma - InVision - Sketch - Zeplin - Proto.io - Axure - Balsamiq - Draw.io - Miro